The ad works because its central conceit is straightforward, visually arresting, and it’s tied to lyrics that everyone knows and that have a clear directive, within the logic of the ad ....
tree-free CPG board engineered for cosmetics, pharmaceuticals, food packaging, and consumer goods ... A New Standard for CPG Sustainability ... "This board gives CPG companies a clear, credible way to lead.".
- In celebration of America's 250th anniversary, the Consumer Brands Association announced a new seven-figure ad today that highlights the consumer packaged goods (CPG) industry's commitment to supporting American consumers, workers and the economy.